We move to the emblematic Times Square in Manhattan, in the heart of New York to discover one of the latest projects from the PORCELANOSA Group, Systempool and Butech firms: T-Mobile’s innovative Flagship Store façade design
For this exclusive project, a ventilated façade with KRION® was opted for by means of being put through the building systems from Butech since the cutting-edge compact mineral is the best option for these kinds of outdoor projects because of being a material that is not only durable, versatile and of high quality but also a highly resistant material.
The KRION® Solid Surface model chosen for this technological and avant-garde showroom is the KRION® Lux 1100, combined exquisitely with the Black Metal 6901 version. This colour contrast, joined to the vibrant fuchsia tone from the corporate identity of T-Mobile,turns the covering into quite an attractive and daring façade model. In addition, it is also committed to an original play of light, thanks to the features that the acrylic stone offers with regard to it being backlit.
The Technical Department from the PORCELANOSA Group in the U.S. has been in charge of the structure and the sheet design, and Butech’s technical department, who together, have worked closely with FRCH Design WorkWide.
It should be noted that the used system innovation, the K-FIX system, is a hidden anchoring system which ensures a quick installation.
PORCELANOSA Group, flagship firm in the USA
Since the opening of its flagship at 202 Fifth Avenue last September 2015, PORCELANOSA Group has consolidated its position more and more as a flagship of prestige in the USA in both the architecture and interior design sectors. But apart from its flagship showroom in New York, PORCELANOSA Group has up to 26 showrooms in North America and over 500 distributors spread out throughout the country.