The eight companies from this multinational will be showcasing their new collections until Nov 15th, with design and innovation leading the way.
The company will showcase its latest designs inside a 30m2 stand, where large format products, geometric shapes and natural textures will all play an important role.
Spanish design makes a space for itself at the Downtown Design exhibition in Dubai and there, the creative potential of leading Spanish companies will be on show. Among them, PORCELANOSA Grupo is the standout; it has made design and innovation become its very own DNA with large format and sustainability as the main objectives. Two keys parts which will support the company’s B19 stand until next Nov 15th.
With an area of 30m2, in the different atmospheres which make up this space, the ceramic collections leading the way are those which reproduce the aesthetic and texture of natural wood, the KRIONTM mineral compact and the avant-garde style bathroom series. “We want to take, and promote, PORCELANOSA Grupo’s own design to all those professionals in the sector who are after strengthening their projects with unique, sustainable and long-lasting collections. Three key principles which define our brand name, whose presence in the United Arab Emirates is increasingly important”, the company states.
PORCELANOSA Grupo makes the Spanish brand stronger
The fact that PORCELANOSA Grupo is taking part in this exhibition reinforces the influence of the brand name on the continent, where it already has a very important showroom in Sheikh Zayed Road in Dubai.
With more than 100 new exhibitors and a representation from some 30 countries, this exhibition is one of the most important design events in the Middle East, which the eight companies which make up PORCELANOSA Grupo will use to showcase their latest designs regarding ceramic floor tiles and wall tiles, building solutions and state-of-the-art bathrooms.
Porcelanosa will bank on Premium large-format ceramic with the Mosa River and Bottega White series, both of them finding their inspiration in natural stone. Venis has opted for Austin, the Rivoli collections and PORCELANOSA Grupo for the Starwood ceramic wood. Materials from both companies also included the decorative profiles and the Shower Deck shower trays from Butech.
The XTONE sintered surface along with Xlight from Urbatek will also be present at this exhibition. The Savage Dark, Ars Beige and Lush White collections from the company will make up unlimited spaces with almost imperceptible joints and great resistance.
These structures will be with the Gravity Aluminio mosaics and the Tortona Wallnut natural wood.