April 26, 2024


Porcelanosa Grupo at Coverings 2024

The group’s companies showcase their latest innovations at North America’s leading ceramics and natural stone industry summit

The recent closing of Coverings 2024, the largest and most significant ceramics and natural stone fair in the United States, leads us to take a look at the main materials exhibited during Porcelanosa Grupo’s participation in this important event.

The 34th edition of Coverings, which took place from 22-25 April at the Georgia World Congress Center in Atlanta, brought together more than 1,000 exhibitors from 40 countries and more than 25,000 visitors. From distributors and retailers to architects and designers, Coverings attracts a broad cross-section of professionals, making it a leading forum for innovation and collaboration in the industry.

Porcelanosa Grupo’s new products at the Coverings trade fair

In an exhibition space of 140 square metres, Porcelanosa Group companies presented a wide variety of products that stand out for their avant-garde design and technical properties.

Large format ceramics were especially present with the XLIGHT Nero Velluto and XLIGHT Vendome collections, both inspired by marble. In addition, Arrow 3D Arce (PORCELANOSA) captivated with its design that emulates carved wood.

L’Antic Colonial impressed with Trend and Geo, from the S-tile collection of small-format ceramics, which fuses tradition, craftsmanship and modernity. While the wall clad with Airslate Mysore natural stone created a unique visual impact by framing the fireplace.

For its part, Gamadecor presented the Smile bathroom unit in a copper wood finish. In addition, its kitchen systems were displayed in a space distributed between an area of tall columns and a central island. This was covered with a porcelain countertop from XTONE’s Calatorao collection, which showed some of its finishes applied in the design of tables and counters, as well as the Alpinus White model in the exterior cladding of the stand.

Noken surprised the attendees with the Lounge Fluid bathtub, while Krion captivated with the nature-inspired Fitwall® Palm Mediterranean and Fitwall® Mattonella decorative panels.

Finally, Butech installed a multiformat ventilated façade with the Boston Bone model (PORCELANOSA) and presented its latest novelties in decorative profiles, such as Pro-part Gold Line. In this way, the firm demonstrated its ongoing commitment to innovation and sustainability in the construction sector.

Event at Porcelanosa Atlanta showroom

As an extension of its participation in Coverings, Porcelanosa Grupo hosted an exclusive event at its Atlanta showroom on Wednesday 24 April. Attendees enjoyed an inspiring gathering around an elegant cocktail party, providing the perfect opportunity to connect and share ideas in a relaxed atmosphere.

Porcelanosa Group’s presence at Coverings 2024 was evidence of its contribution to the ceramic and natural stone industry, and its continued progression and expansion in the North American market.

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