Life is made for living, and spaces are made for joyful. #MyParkerLife is the commitment that Porcelanosa has made for 30 years, developing ceramic high technology for real projects pursuing aesthetics. The result is Par-Ker, distinctive and unalterated by real life, and this is its manifesto.
DISTINCTIVE AND UNALTERATED BY REAL LIFE
We defend good design
Good design as attitude.
Innovation, technology, aesthetics and functionality are the pillars of the #MyParkerLife philosophy: the Par-Ker ceramic parquet revolutionises the daily life of the user.
We brave the unpredictable
Life is changing and unstable. We pursue a daily life which is adaptable to its development. #MyParkerLife resists the unpredictable. This strength inspires and guides the development of Par-Ker to create a ceramic wood which challenges change.
Unaltered by time
Although time accompanies us with every step, perfecting and constructing our tomorrow, our challenge is to be lasting over time and contemporary, conserving beauty over a whole lifetime.
We empathize with an easier life
Because technology must serve life, we develop sophisticated processes to obtain designs which make life easier. Design for tranquillity and balance; solutions resistant to daily life, not requiring maintenance.
More life to spaces
#MyParkerLife is designed down to the last detail, each being considered so that the material is the most important element. #MyParkerLife creates spaces for living in, pursuing aesthetics, and creating extraordinary stories in daily life.
We constantly perfect the material so that you can take care of it. We try to improve protection for what really matters and adapt to the transit requirements of each space.
Simply, the essentials
#MyParkerLife has an intrinsic minimalist essence. As with any good design, Par-Ker minimises the use of resources both in the design of the product and in the production process, defending environmental conservation.